CE CRM Campaign Analyst

• Employee Clubcard discount
From start of your employment you´ll receive 15% employee discount for purchases in Tesco and Tesco online.

• Pension savings
Pension savings contribution up to 240 Eur p.a. (conditioned by 1y lenght of service).

• Cafeteria
Flexible bonus system which offers to choose benefits based on own preference.

• Loyalty bonus
We appreciate your loyalty and for each 5 worked-off years you´ll get bonus up to 530 EUR

• EAP
Psychological, legal, financial consulting for free.

• Clubcard coupons
Special 50Eur coupon for birth of child.
Back to school 22 EUR coupon for school supplies

• Sport card
We support active lifestyle of our colleagues.

• Refferal bonus
Referral bonus for our colleagues in amount of 220 EUR.

• Time-off
We provide 25 days of vacation for all regardless of age. Similarly our colleagues can use time off in case of important life events (wedding, moving, accompanying of kid for 1st day of school).

• Job flexibility
When scheduling work shifts we take into consideration your individual needs, family situation & health status.

• Virtual GP (Doctor)
24/7 healthcare support for you and your family - available anywhere and anytime


Monthly gross salary: 1800 EUR month/gross + employee card with which you can save up to 1100 EUR per year on purchases at Tesco

As a CRM Campaign Analyst, you will play a key role in shaping and executing data-driven marketing strategies. You will be responsible for designing, implementing, and analyzing direct marketing campaigns across multiple channels like emails or push notifications. Your insights will help optimize customer engagement, retention, and lifetime value. This role sits at the intersection of marketing, data analytics, and customer experience, offering a dynamic environment for analytical thinkers who are passionate about customer-centric growth.

Key responsibilities:

• Design and execute targeted CRM campaigns using segmentation and personalization strategies.
• Analyze campaign performance and provide actionable insights to improve effectiveness.
• Collaborate with marketing, product, and data teams to align CRM initiatives with business goals.
• Maintain and optimize CRM tools and platforms.
• Monitor customer behaviour and lifecycle trends to identify opportunities for engagement.

• Bachelor's or Master's degree in one of the following fields: Marketing, Business Analytics, Statistics, Economics or Computer Science

• Advanced level of English language (C1)

• SQL Proficiency: Knowledge of SQL. You should be comfortable writing complex queries, joining datasets, and extracting actionable insights from large volumes of customer data.

• Analytical Mindset: Strong ability to interpret data and translate it into strategic insights.

• Detail-Oriented: Precision in campaign setup, testing, and reporting.

• Curious and Proactive: Eagerness to explore new tools, trends, and customer behaviours.

• Collaborative: Excellent communication skills and a team-player attitude.

• Tech-Savvy: Comfortable working with CRM platforms (e.g., Salesforce, HubSpot), and data visualization tools (e.g., Tableau, Power BI).

• Results-Driven: Focused on KPIs and continuous improvement.

Tesco is committed to celebrating diversity and everyone is welcome at Tesco. As a Disability Confident Employer, we're committed to providing a fully inclusive and accessible recruitment process, allowing candidates the opportunity to thrive and inform us of any reasonable adjustments they may require.

We know life looks a little different for each of us. That´s why at Tesco, we always welcome chats about different flexible working options. Some people are at the start of their careers, some want the freedom to do the things they love. Others are going through life-changing moments like becoming a carer, adapting to parenthood, or something else. So, talk to us throughout your application about how we can support. You will spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely.